Black The Prime Element

Black The Prime Element is a lifestyle brand that was created to motivate and inspire others to reach their highest potential. We believe that greatness is not a destination, but a journey. Our mission is to provide high-quality apparel and accessories that promote self-confidence, positive vibes and individualism. We want our customers to feel like the prime element of their lives--the most important thing. With every purchase, you are supporting a movement to empower individuals around the world. Thank you for joining us on this journey!